Contact Edge CRM is dedicated to informing and educating you about Customer Relationship Management. We offer you tips and techniques, warn you of the pitfalls, and publish the most up-to-date thinking in CRM circles so you can read about it in one place.

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You will find invaluable information here if your job / role allows you to positively influence the customer experience. Business owners, chief technology officers, marketing managers, sales managers, customer service managers and communication managers will all benefit from on this site.

If you have made a decision about the CRM system are looking for and need a CRM consultant or a team of CRM professionals to implement your chosen solution, you have come to the right place. Contact Edge CRM is fully accredited Microsoft Dynamics CRM solution partner.

About the founder, Don Wiid

Don Wiid is a leading CRM expert in the UK, with 10 years experience in the field. He has written several CRM add-on programs, sold globally in the USA, New Zealand, South Africa, UK and Denmark.

He is at his best when working with clients to translate complex business processes into simple, end-user friendly CRM tasks.

Qualifed with a Business Degree, Don has a broad range of interests in marketing, technology, science and programming.  He is currently reading Good to Great by Jim Collins, which provides a wonderful insight into the leadership qualities in great companies. Recently also completed a trilogy of mind-changing books on innovation, customer service and adopting lean principles in business.

Don is an experienced public speaker on getting the best out of CRM.  His presentation style is punchy and informative and demonstrates a real understanding of the issues that businesses face when optimising their sales and marketing strategies.  View our events page to see when Don's next seminar is running.